
The circle of it: This company develops AI tools to help chefs in large businesses reduce food waste and provides an analytics and reporting platform to drive waste reductions at scale.
winnow
Summary
Winnow provides a motion sensor camera and connected digital scale that allows the client to throw away food, but the camera captures pictures of the food that has been binned. This, along with the AI tools and analytics helps businesses pinpoint waste in the kitchen by giving them intelligence to drive improvements. Winnow also provides reports to help managers review trends and track reductions, across multiple sites, if applicable. Winnow’s charges a monthly service fee for these reports and data. The company serves more than 1,400 businesses across the world as of 2023.
Story
Co-founders Kevin Duffy and Marc Zornes wanted to tackle the problem of food waste. Zornes was influenced to work on the problem of food waste during his time at McKinsey where he learned that food waste was one of the three biggest global opportunities to save resources. He saw that if he could help businesses cut down food waste, then he would help them increase their profits. The company aims to provide analytics and data to customers to help minimize this waste and put it to better use.
Pic Credit: Hive Life (right) and Solar Impulse (top)

“I fundamentally believe that food is too valuable to waste. If I could prevent food waste, then I could save a business money. If I could save the business money and then have them pay me a lower amount than what they saved, then I would have a business model.”
Marc Zornes in an interview
Founder(s)
Kevin Duffy and Marc Zornes
Headquarters
London, UK
In business since
2013
Business type
for profit
Impact
Winnow estimates that it has saved at least $43 million in food cost savings for its clients from 2013 to 2023 (Source)
Technology
AI tools to monitor and reduce food waste, analytics platform to provide metrics to clients
Material
AI, digital platform
Website


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