
The circle of it: This company creates a system that allows customers to refill household products by using dispensing machines and packaging chipped with RFID, thereby making reuse and package-free products more accessible.
algramo
Summary
Algramo addresses the issue of plastic waste by encouraging refill and reuse and eliminating plastic packaging. Algramo, which means ‘by the gram’ works with global consumer companies like Unilever and Nestle to make refill solutions more accessible. and feasible. (Source) The company provides refill stations that can be used to refill detergent products and also now has a home delivery service, and has even partnered with Walmart. The company started its pilot program in Santiago, Chile, but is now present in New York and Jakarta. (Source) The company uses RFID tags and IoT (Internet of Things) technology to deliver products to customers’ doorsteps on an electric tricycle stocked with refills. The dispensing stations are also able to recognize the RFID packaging and customers can manage their account with an app. The company’s dispensing systems serve brands such as Quix (washing up liquid), Omo (clothes washing liquid), Pinesol and Clorox (general cleaning). (Source) According to the Ellen MacArthur Foundation, in 2020, over a quarter of a million packaging units were put out into the market through Algramo, all of which were 100% reusable.
Story
When Founder José Manuel Moller moved to the outskirts of Santiago, he realized that lower-income consumers were often unable to buy in bulk, forcing them to buy smaller amounts for higher prices. He estimated that 30% of a product’s price is in the packaging, which makes bulk ordering more cost prohibitive for low-income consumers. In response to this problem, he set up vending machines dispensing household products in poor areas of the city, and Algramo was born. (Source)
Pic Credit: Treehugger

“Instead of just encouraging people to recycle, we believe it is smarter to have people recharge their containers at an affordable and unpolluted price, so it is fair to give them money back for that.”
Jose Manuel Moller an interview
Founder(s)
José Manuel Moller
Headquarters
Santiago, Chile
In business since
2013
Business type
for profit, B corp
Impact
According to the Ellen MacArthur Foundation, the company has a network of over 1,200 convenience stores and has reached more than 200,000 customers (Source)
Technology
creating refill solutions for detergent and cleaning products
Material
refill stations, refill delivery solutions, cleaning products
Website


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